Maximizing Success in Pro AV: The Power of Delivering Complete Solutions
In today’s fast-paced world, where seamless collaboration and impactful presentations are vital, customers in corporate, government, education, healthcare, and other industries are increasingly seeking turnkey solutions for their audio-visual (AV) needs. As a reseller, installer, or integrator, this presents a tremendous opportunity to maximize your business by offering full and complete AV solutions that address every aspect of the end-user’s requirements. So, I challenge you with every opportunity to consider “What else can we offer?”.
From displays, microphones and cameras to switchers, mounts, and cables—every component plays a critical role in delivering a reliable, high-quality AV experience. At the heart of it all, solutions like Barco ClickShare ensure that meeting spaces, collaboration rooms, and presentation environments operate flawlessly, making it easier for users to connect, collaborate, and present without frustration.
Let’s dive into why offering full AV solutions is crucial, how it benefits your clients, and how integrating ClickShare can elevate any meeting space.
- End-to-End Reliability
A fully integrated AV solution ensures all components work seamlessly together. Piecemeal solutions often result in compatibility issues, signal degradation, or inefficient setups. By offering a complete AV package, you give your customers peace of mind that their investment will deliver reliable, high-performing results.
- Enhanced User Experience
End-users in collaboration or presentation spaces want technology to “just work.” Well thought out solutions eliminate complexities, enabling simple and intuitive operation.
- Increased Business Opportunities
By recommending complete AV systems, you not only increase the value of each project but also position yourself as a trusted advisor capable of delivering the best overall solution. This opens doors for cross-selling additional products that your customers may not have considered initially but are essential for achieving their goals.
- Cost and Time Savings
When you provide a turnkey solution, you save the customer valuable time and effort in piecing the system together themselves. Instead of sourcing products from multiple vendors, they get a cohesive package designed for their space and needs.
What Does a Complete AV Solution Look Like?
- Professional Displays, Projectors and Cameras
High-quality professional-grade displays, video walls, or projectors form the visual backbone of the space. Customers require clear, bright visuals, especially in larger rooms or high-traffic areas. Cameras are a must have for virtual meetings and vary in quality and features. *Some considerations – Brightness/ambient light, Room size & audience/participant layout, image/screen size and mounting placements/heights, run time, etc.
- Audio
Audio quality is just as critical as visuals! Room microphones and professional-grade speakers ensure every voice is heard clearly, whether in a hybrid meeting or live presentation. *Some considerations – architectural acoustics, room size & audience/participant layout, mounting placements, etc.
- Essentials
Proper mounting systems, paired with high-quality cables, contribute to clean installations and uninterrupted performance. Faulty connections can disrupt meetings and presentations. *Some considerations – mounting surface, positioning and height, product weight, aesthetics, distance from content source, cable management, etc.
- Switchers and Control Systems
AV switchers, signal extenders, and control systems help manage multiple inputs, displays, and sources seamlessly, ensuring flexibility and functionality. *Some considerations – power requirements, acoustics, video resolution, number of inputs/outputs, control interface, etc.
- Services
Here’s another thing to consider! Outsourcing work can be a game changer, or a life saver in many situations. Whether shorthanded or in need of additional expertise, we at Exertis Almo can assist. See our full extend of Services offerings.
- Wireless Presentation and Collaboration Tools
Integrating Barco ClickShare ties everything together, offering a seamless wireless collaboration experience. ClickShare enables users to present content or run full Bring Your Own Meeting (BYOM) scenarios without requiring cables or adapters. Whether connecting a laptop, tablet, or phone, users can instantly share their screens with the click of a button.
Barco ClickShare is the centerpiece that empowers collaboration and brings together all the AV components in a space. Here’s how ClickShare enhances any full solution:
-
-
- Wireless Simplicity
- BYOM Capabilities
- Scalability for Every Space
- Enhanced User Experience
-
In today’s interconnected world, every meeting room, collaboration space, or presentation environment demands a complete and integrated AV solution. These can be very simple or quite complex. By asking all the right questions and offering all of the best solutions accordingly—you provide customers with a reliable, user-friendly experience that meets their goals and budgets. For resellers and integrators, this approach not only drives sales but also solidifies your role as a trusted partner in delivering cutting-edge AV solutions.
So, as you approach your next opportunity, think beyond individual products and focus on delivering complete solutions that empower collaboration, communication, and success.
Partner with Exertis Almo and Barco ClickShare to create exceptional AV experiences.
Want to know more? Check out “Did You Say BYOM?“
Here we have the 
Similarly, for a paging application where aesthetics are a consideration, the 
Please note that despite the overlap between JBL models between various series, you should not assume that there is always an “apples-to-apples” comparison. For example, some series will have necessary accessories or features included like back cans or tile bridges, while others may not. Always research to make sure you are making the right choice, and contact us if you have questions!
Does your project have any special circumstances where a typical ceiling speaker won’t work? Don’t worry – JBL has you covered!
Have a ceiling with limited above-ceiling clearance? Try the 
Looking for a low-profile speaker which is easy to install and fits seamlessly into a standard drop-tile ceiling? Try the 
AI-powered surveillance cameras, such as PTZ (Pan-Tilt-Zoom) cameras, are revolutionizing the security landscape. These cameras use AI algorithms for advanced features like facial recognition, motion detection, and automated tracking. For instance, the Lumens 
This not only improves the efficiency of security operations but also reduces the workload on human operators. You can leverage these advanced displays to offer more comprehensive security solutions to your clients.
Networked AV solutions play a crucial role in managing multiple video feeds in a security system. The NETGEAR AV Line of M4250 managed network switches, including the 
Additionally, incorporating AV furniture like the 
BDMs strengthen relationships with manufacturer partners on various levels. We provide regular reports and valuable information to manufacturers, ensuring they are well-informed about market trends, sales performance, and customer feedback. This collaboration helps in:
As BDMs, we bring immense value to resellers by serving as a bridge between manufacturers and Exertis Almo. This partnership helps resellers by:
I know many of you reading this may be newer to the Pro AV space, but something that few people get excited about are mounts. If you were just glancing at them, many have similar features, look similar, and if you didn’t know better, you could just pick any old solution to mount your display (or more importantly, displays). We are talking about bent steel here, what possible 
