How Secure is Your Commercial Audiovisual System?

System BreachIn the modern business world, commercial audiovisual (AV) systems play a vital role in facilitating communication, collaboration, and presentations. These systems have become indispensable for conferences, meetings, live events, and digital signage. However, with the increasing reliance on AV technology, companies must also consider the security of these systems. When your AV systems are connected to your corporate network, they could become an entry point for cyber threats, data breaches, and other security risks. So, how secure is your commercial audiovisual system?

1. The Growing Threat of Cybersecurity in Commercial AV Systems

network security ecosystemIn the past, AV systems were often standalone units, isolated from company networks. However, today’s commercial AV solutions are integrated with cloud platforms, Wi-Fi networks, and centralized control systems, making them more vulnerable to cyberattacks. These systems allow for remote management and the ability to update settings across multiple locations, offering great convenience but also opening the door to potential breaches. If not properly secured, a compromised AV system could result in unauthorized access to sensitive information, disrupted meetings, or even compromised data integrity.

2. Common Security Risks in Commercial Audiovisual Systems

  • Unsecured Network Connections
    Many commercial AV systems are networked for ease of use, allowing centralized control of cameras, microphones, and displays. However, if these systems rely on unsecured or weakly secured networks, hackers can exploit vulnerabilities to intercept data streams or even take control of devices. For instance, a microphone left unsecured could potentially be used to eavesdrop on confidential conversations.
  • Remote Access Vulnerabilities
    Remote access features in commercial AV systems allow IT administrators or operators to control AV devices from different locations. While this can be very beneficial, it can also be a security risk. Without proper access control protocols, hackers could gain unauthorized access to these systems and disrupt meetings, broadcast fake content, or leak confidential information.
  • Outdated Firmware and Software
    Commercial AV systems often run on proprietary software that requires regular updates. Without these updates, vulnerabilities in the system remain unaddressed, leaving them open to exploitation. Failing to update firmware and software patches puts your entire AV infrastructure at risk, making it susceptible to cyber-attacks and performance issues.
  • Insider Threats
    While much focus is placed on external hackers, insider threats are a growing concern in commercial environments. Employees or contractors with access to your AV systems could intentionally or unintentionally cause harm by exploiting system vulnerabilities or sharing access credentials. This can lead to data theft, content manipulation, or system downtime.
  • Physical Security Risks
    In commercial AV environments, physical security can be overlooked. Devices such as cameras, microphones, and control panels may be vulnerable to tampering or theft if they are not properly secured. An attacker gaining physical access to your equipment can compromise your entire AV system, manipulating recordings, sabotaging presentations, or even causing system outages.

Standard Videoconferencing Room

3. Best Practices for Securing Your Commercial Audiovisual System

Security RisksWhile the security risks are real, there are numerous steps that organizations can take to safeguard their commercial AV systems. Implementing the following best practices can significantly reduce the risk of an attack and enhance the overall security posture of your AV setup:

  • Use Strong Encryption and Authentication
    Encryption is one of the most important ways to protect sensitive data. Ensure that all communication between AV devices, including video, audio, and control signals, is encrypted using robust standards such as AES (Advanced Encryption Standard). Implement strong authentication mechanisms, including multi-factor authentication (MFA), to ensure only authorized personnel have access to the system.
  • Regular Software and Firmware Updates
    One of the easiest and most effective ways to secure your AV system is to keep the firmware and software updated. AV manufacturers often release patches to address known vulnerabilities, and installing these updates is crucial for maintaining system security. Schedule regular checks for updates and ensure they are installed promptly to minimize security risks.
  • Network Segmentation and Firewalls
    Network segmentation is a best practice for isolating your AV system from other critical IT systems within your organization. This limits the potential attack surface in the event of a breach. Additionally, using firewalls to restrict external access and configuring Virtual Private Networks (VPNs) for remote management can further safeguard your AV systems against cyber threats.
  • Secure Remote Access
    If your AV systems include remote management features, ensure that these connections are secure. Use Virtual Private Networks (VPNs) or other encrypted communication methods to protect remote access. Ensure that only trusted personnel can access these remote features and regularly review who has access to these systems to minimize the risk of unauthorized control.
  • Conduct Regular Security Audits
    Just as you would with other IT infrastructure, it’s essential to conduct periodic security audits of your commercial AV system. These audits should review system access logs, examine network security configurations, and assess potential vulnerabilities. This will help identify weak points in your system that could be exploited by cybercriminals.
  • Physical Security Measures
    Physical security is just as important as digital security. Ensure that all AV equipment is secured in locked rooms or cabinets. Use tamper-proof locks and place security cameras near critical equipment. Control access to AV equipment to ensure only authorized individuals can make physical adjustments to the system.

4. Emerging Solutions and Technologies for AV Security

aiThe world of commercial AV security is rapidly evolving, with new technologies designed to help businesses stay ahead of emerging threats:

  • AI and Machine Learning: Artificial Intelligence (AI) can be used to monitor network traffic and detect anomalous activity in real time, alerting administrators to potential security breaches before they escalate.
  • Blockchain for Secure Transactions: Blockchain technology is being used in some AV systems to create a secure, transparent ledger of system access and activity logs, making it more difficult for attackers to tamper with or alter records.
  • End-to-End Encryption: More commercial AV systems are adopting end-to-end encryption for video conferencing, ensuring that the entire communication chain, from the camera to the endpoint, is secure.

5. Conclusion

Commercial audiovisual systems are integral to the way businesses operate today, enabling seamless communication, collaboration, and content delivery. However, with their increasing complexity and connectivity, these systems also present significant security challenges. Protecting your AV systems requires a proactive approach that includes securing the network, implementing strong authentication, conducting regular software updates, and securing physical access.

By adhering to best practices and leveraging emerging technologies, businesses can ensure that their AV systems are not only effective but also secure. Protecting your AV infrastructure from cyber threats is not just about preventing disruptions but also safeguarding sensitive data and maintaining the integrity of your company’s communications.

Ensure your commercial AV systems are secure, and invest in robust security measures to protect your business from the growing threat of cyber-attacks. Your systems, data, and reputation depend on it.

Eric Olson
About the Author

Eric Olson​​ | CTS, DSCE

Senior BDM – Technical Lead

Supported Manufacturers: Netgear, LG, Lumens and Atlona

The Future of Security: Opportunities for Resellers Combining AI-Driven AV Systems and Network Protection

The Security Industry is Booming

One of the most exciting developments in recent years is the integration of artificial intelligence (AI) into security systems. AI not only enhances the capabilities of security solutions but also opens up new opportunities for resellers like you to offer cutting-edge products to your clients. Additionally, the integration of network security with AI-powered AV technology is becoming increasingly crucial in providing comprehensive protection.

To illustrate the potential for growth, check out these numbers. The security industry in North America is experiencing significant growth, with the market size projected to reach $167.12 billion by 2028, growing at a compound annual growth rate (CAGR) of 10.3% from 2021 to 2028. In comparison, the AV systems integration market in North is also expanding rapidly, expected to reach $8.5 billion by 2028, with a CAGR of 12.5% from 2021 to 2028.

The projected growth highlights the immense opportunities for resellers and integrators to capitalize on the increasing demand for advanced security solutions. Let’s explore four key AV product categories where AI integration is making a significant impact:

1. Advanced PTZ Cameras for Surveillance

ceiling mounted Lumens VC-TR40N PTZ camera with facial recognition AIAI-powered surveillance cameras, such as PTZ (Pan-Tilt-Zoom) cameras, are revolutionizing the security landscape. These cameras use AI algorithms for advanced features like facial recognition, motion detection, and automated tracking. For instance, the Lumens VC-TR40N PTZ Camera offers AI-powered human face recognitionLumens VC-TR40N PTZ camera is available in white or black and gesture control, making it easier to track subjects during presentations or conferences. By offering these advanced cameras, you can provide your clients with enhanced security and monitoring capabilities, ensuring they stay ahead in the market.

2. Video Walls for 24/7 Monitoring

Monitors and video walls are essential components of any security system, providing real-time visual feedback and monitoring. AI integration in these displays can enhance their functionality by enabling features like intelligent video analytics and automated alerts. For example, AI-driven video walls can analyze video feeds in real-time, identifying potential security threats and alerting operators immediately. Philips X-Line 6000 Series video wall displaysThis not only improves the efficiency of security operations but also reduces the workload on human operators. You can leverage these advanced displays to offer more comprehensive security solutions to your clients.

The Philips X-Line Videowall display is designed for 24/7 operation and can be customized to fit all your content needs. View content from multiple sources in real-time with enhanced picture quality.

3. Secure Networked AV

Netgear managed switchesNetworked AV solutions play a crucial role in managing multiple video feeds in a security system. The NETGEAR AV Line of M4250 managed network switches, including the GSM4212PX and GSM4248UX-100NAS, were built or the growing AV over IP market.

With AI integration, networked systems can now offer smarter routing and management of video signals. AI-powered networked AV solutions can automatically prioritize video feeds based on the level of detected activity, ensuring that critical events are always in focus. This intelligent management of video feeds enhances the overall effectiveness of security systems. By incorporating AI-enabled networked AV solutions into your offerings, you can provide more efficient and responsive security solutions.

4. Connectors and AV Furniture

C2G performance series cablesConnectors might seem like a small part of the puzzle, but they are vital for ensuring seamless integration and communication between different components of a security system. By integrating high speed cables, like the C2G Performance Series, in this solution, you can create a robust and efficient security workflow. These cables ensure high-quality video and audio transmission, making them ideal for high-resolution surveillance and monitoring applications. This setup not only enhances security monitoring but also provides flexibility and scalability for future expansions.

Middle Atlantic command control consolesAdditionally, incorporating AV furniture like the Middle Atlantic Visionline 24/7 Desk Consoles can significantly improve the functionality and ergonomics of your security operations. These consoles are designed for continuous use in mission-critical control rooms, offering robust cable management, integration for active equipment, and class-leading industrial design.

Conclusion

AI integration in security systems is not just a trend; it’s a game-changer for the Pro AV industry. By offering AI-powered surveillance cameras, intelligent monitors and video walls, smart networked AV solutions, and advanced connectors, you can provide your clients with state-of-the-art security solutions. These innovations not only enhance security but also open up new business opportunities. Stay ahead of the competition by embracing AI in your product offerings and delivering unparalleled value to your clients.

For more information, a quote, or consultation on AI-integrated security products, visit Exertis Almo.

The Rise of Audio Tracking PTZ Cameras: Enhancing Engagement & Meeting Equity

The world of ProAV conferencing technology is evolving rapidly, with one of the most groundbreaking advancements being audio tracking PTZ (Pan-Tilt-Zoom) cameras. These sophisticated devices offer a blend of high-quality video and advanced audio tracking, revolutionizing how we experience meetings and collaborations. In this blog, we’ll delve into what these cameras are, how they work, their applications, and the benefits they bring.
Classroom PTZ Cameras

What Is an Audio Tracking PTZ Camera?

Audio tracking PTZ cameras are innovative systems that merge traditional video capabilities with advanced audio tracking technology. They can pan, tilt, and zoom to follow subjects, while also capturing and focusing on audio sources. This dual functionality provides a comprehensive view, enhancing both visual and auditory experiences.

Key Features

  1. Pan-Tilt-Zoom Capabilities: These cameras can move horizontally (pan), vertically (tilt), and zoom in or out, covering a broad area and allowing precise focus on subjects.
  2. Audio Tracking: Equipped with microphones and sophisticated algorithms, these cameras detect and track sound sources, ensuring clear audio capture. Some cameras have these audio sensors or microphones built in, while others utilize a partner in microphone technology that allows the two to work in tandem with each other.
  3. High-Definition Video: They typically offer high-resolution video (1080P or 4K quality), providing detailed and clear footage that ensures every participant can see and be seen with precision.
  4. Smart Technology Integration: Many models incorporate AI to follow presenters visually and work with microphones or microphone arrays to enhance tracking, improving meeting equity and participant engagement.

Intelligent Audio Tracking PTZHow Do They Work?

Audio tracking PTZ cameras blend audio sensors with visual tracking technology. When a sound is detected, the camera analyzes the audio input to determine the direction of the sound source. Using built-in algorithms, the camera adjusts its position to follow the sound while capturing video footage.

The Tracking Process:

  1. Sound Detection: The camera’s microphones or a paired microphone array pick up surrounding sounds.
  2. Audio Localization: The system analyzes the audio data to determine the direction and distance of the sound source.
  3. Camera Adjustment: The PTZ mechanism moves the camera to focus on the sound source while maintaining high-quality video capture.
  4. Continuous Monitoring: The camera continues to track the sound source in real-time, adapting, as necessary.

 Applications of Audio Tracking PTZ Cameras

Conference Rooms & Meeting Spaces: These cameras enhance corporate collaboration by providing clear video and audio, improving the overall meeting experience. This has been a game changer for conducting remote Video Conferencing Platforms like Zoom, Microsoft Teams, and Google Meet, for example. Aside from corporate meeting spaces, these camera solutions are perfect for courtroom and government applications where clear video and audio are crucial for accurate communication and documentation.

Conference Room Audio Tracking PTZ

Events & Live Productions: For event organizers, these cameras can enhance live-streaming experiences. By following speakers and capturing their audio, they create a more engaging experience for online viewers. For example, House of Worship (HOW) projects have benefitted greatly from this technology as congregants are able to see and hear their religious leader and the information they share more clearly.

Education & Lecture Capture: In educational settings, audio tracking PTZ cameras can be utilized for remote learning applications, allowing teachers and professors to move around the classroom while ensuring that students at home can both see and hear everything clearly. Turning a PTZ camera into an auto-tracking camera also uses live data from microphones to track a presenter or teacher as they move across a stage or room. This makes for an ideal system for lecture capture scenarios.

Lecture Capture PTZ

Training & Presentation Environments: In any training environment, these audio tracking camera and microphone systems ensure that the focus is on the presenter teaching valuable information. Important conversations and clear video of the speaker are critical for a successful experience in a learning environment, especially for remote participants.

Courtroom PTZ Cameras

Benefits of Audio Tracking PTZ Cameras

  1. Enhanced Situational Awareness: By integrating audio with video, users gain a more complete understanding of the events as they unfold.
  2. Reduced Blind Spots: The dynamic tracking capabilities ensure that no significant activity goes unnoticed, effectively making sure that the focus is on the speaker.
  3. Increased Engagement: Enhanced audio and visual capture keep audiences engaged, whether in events or educational settings.

Conclusion

LUMENS VC-TR60A Audio Tracking PTZAudio tracking PTZ cameras mark a significant advancement in conferencing technology, merging high-quality audio with versatile video monitoring. They offer a comprehensive solution for a range of applications, from corporate meetings to educational environments. As technology advances, these cameras will continue to offer smarter, more effective AV solutions. Whether you’re enhancing a meeting space or improving remote learning, audio tracking PTZ cameras could be the key to unlocking greater engagement and equity in your collaborations and communications.

Discover the Best in Audio Tracking Camera Solutions with Exertis Almo!

Yamaha Adecia Unlock the full potential of your remote meetings and presentations with our range of cutting-edge audio tracking solutions. At Exertis Almo, we offer everything from state-of-the-art cameras, microphones, and audio interfaces to advanced soundbars and conferencing systems.

Elevate your engagement and ensure crystal-clear communication for your upcoming projects. Whether you need noise-canceling technology or seamless integration with your existing setup, we have the perfect solution for you.

For personal assistance and to find the ideal solution for your needs, please reach out to your Exertis Almo representative or contact me directly. We’re here to help you achieve the best experience possible!

Eric Olson
About the Author

Eric Olson​​ | CTS, DSCE

Senior BDM – Technical Lead

Supported Manufacturers: Netgear, LG, Lumens and Atlona

ProAV Network Switches: A Harmonious Blend of Technology and Performance

The World of ProAV Network Switches

In the realm of professional audio-visual (Pro AV) technology, where every decibel matters and every pixel counts, the unseen heroes orchestrating seamless operations are network switches. Often overlooked but absolutely crucial, these silent conductors form the backbone of modern AV systems, ensuring that audio and video signals flow flawlessly, without hiccups or delays. Let’s dive into the world of network switches in professional AV and uncover the magic they bring to the stage.

AV in ConcertsImagine a large-scale conference, a live concert, or a corporate presentation. Behind the scenes, there’s a complex network of AV equipment working tirelessly to deliver an immersive experience to the audience. At the heart of this network lies the network switch, serving as a central hub that connects various AV devices such as cameras, microphones, speakers, displays, and media servers.

Performance and Reliability

In Pro AV environments, reliability is non-negotiable. Network switches designed for this industry prioritize uptime and stability, utilizing advanced features like Quality of Service (QoS), redundancy protocols, and multicast support to ensure that audio and video streams are transmitted without interruption. Whether it’s a high-definition video feed or multi-channel audio, these switches deliver uncompromising performance, allowing professionals to focus on their craft without worrying about technical glitches.

Bandwidth and Throughput

One of the key challenges in AV networking is managing bandwidth and throughput effectively. With the rise of ultra-high-definition (UHD) content and immersive audio formats, the demand for data-intensive applications has surged. Network switches tailored for professional AV environments are equipped with high-speed ports, advanced traffic management capabilities, and ample throughput to handle the demands of modern multimedia.

Many AV installations require real-time streaming and low-latency communication, making ultra-fast switching crucial. With features like low latency forwarding and buffering, specialized network switches minimize delay and jitter, ensuring that audio and video signals reach their destination with minimal latency, preserving synchronization and enhancing the overall user experience.

Management and Control

In the world of professional AV, flexibility and control are paramount. Network switches offer sophisticated management options, allowing administrators to configure, monitor, and troubleshoot the network with ease. From intuitive web-based interfaces to powerful command-line tools, these switches provide a range of management capabilities tailored to the needs of AV professionals.
Netgear M4250 AV Switches
Furthermore, network switches play a crucial role in network security, safeguarding sensitive audiovisual content from unauthorized access or tampering. With support for advanced security features such as Access Control Lists (ACLs), port security, and encryption, these switches ensure that data remains confidential, and integrity is maintained throughout the AV ecosystem.

Scalability and Adaptability

As AV installations grow in complexity and scale, network infrastructure must evolve to accommodate changing requirements. Network switches offer scalability and adaptability, allowing organizations to expand their AV systems seamlessly without sacrificing performance or reliability. Whether it’s adding new endpoints, integrating emerging technologies, or supporting larger audiences, these switches provide the flexibility to scale up or down as needed.

Moreover, network switches in professional AV are designed to integrate with other components of the ecosystem, such as audio processors, video matrix switchers, and control systems. Through standards-based protocols like Dante, AVB, and AES67, these switches enable interoperability and seamless communication between different devices, creating a unified and cohesive AV environment.

Power over Ethernet and Future Innovations

Let’s also not forget about Power over Ethernet (PoE) for supplying power to the devices in our AV system.  Many AV devices, such as IP cameras, wireless access points, and digital signage displays, rely on Power over Ethernet (PoE) from switches for power and data transmission. Ensure that the network switch provides adequate PoE support, including the required power budget and compatibility with PoE standards such as IEEE 802.3af, IEEE 802.3at (PoE+), or IEEE 802.3bt (PoE++), depending on the power needs of the connected devices. (See PoE reference guide below)

Switcher PanelAs technology continues to evolve, network switches will continue to play a pivotal role in shaping the future of professional AV, enabling new possibilities and pushing the boundaries of what is possible in terms of performance, reliability, and scalability. One network switch manufacturer leading the charge in the Pro AV industry is Netgear. They provide purpose-built layer 3 switches with preconfigured network protocols like IGMP snooping, multicast routing, and fast leave mechanisms, to optimize multicast traffic delivery and conserve network bandwidth. Netgear also continues to develop switches that include certified profile setup configurations including NDI, SRT, Dante, AES, AVB and many others for audio/video/lighting/control. Adding a simplified custom AV user interface that doesn’t require an IT administrator to configure, and generous PoE power for all AV components in the system is a grand slam for Pro AV integrators.

Power over Ethernet (PoE) is categorized into different classes based on the power levels they can deliver. These classes are defined by the IEEE 802.3 standard. Here’s a breakdown of the main PoE classes and their differences:

1. IEEE 802.3af (PoE, Class 1-3):

    • Power Output: Provides up to 15.4 watts of DC power per port.
    • Application: Suitable for low-power devices such as IP phones, wireless access points, many encoders and decoders, and IP cameras.
    • Classification: Devices are classified into three power classes (Class 1-3) based on their power requirements. Class 1 devices require the least power, while Class 3 devices can consume up to 15.4 watts.

2. IEEE 802.3at (PoE+):

    • Power Output: Provides up to 30 watts of DC power per port.
    • Application: Designed for higher-power devices such as PTZ cameras, video conferencing systems, and access control systems.
    • Classification: PoE+ introduces a higher power class (Class 4) to support devices with greater power demands. Class 4 devices can consume up to 30 watts.

3. IEEE 802.3bt (PoE++):

    • Power Output: Provides up to 90 watts of DC power per port.
    • Application: Intended for high-power devices such as pan-tilt-zoom (PTZ) cameras, high-performance wireless access points, and IoT devices with integrated sensors and actuators.
    • Classification: PoE++ introduces four power classes (Class 5-8) to support a wide range of devices with varying power requirements. Class 5 devices can consume up to 45 watts, Class 6 up to 60 watts, Class 7 up to 75 watts, and Class 8 up to 90 watts.

*The primary difference between these PoE classes lies in the amount of power they can deliver to connected devices. As the class number increases, so does the maximum power output per port.

**It’s essential for users to choose the appropriate PoE class based on the power requirements of their devices to ensure optimal performance and compatibility.

***Don’t forget to calculate the system’s Total Power Budget when factoring in PoE requirements.

Curious about Programming Services? Check out this conversation between Tom Kehr and Drew Metherall.
Eric Olson headshot
About the Author

Eric Olson​​ | CTS, DSCE

Senior BDM – Technical Lead

Supported Manufacturers: Netgear, LG, Lumens and Atlona

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