Digital Signage Essentials: Building Blocks of Visual Communication

Walk into any modern corporate lobby and you’ll likely be greeted by a sleek digital display showcasing company branding, welcome messages, or real-time updates. It’s polished. It’s professional. And it’s powered by more than just the display.

Behind every impactful signage experience is a network (pun intended) of essential components – often overlooked, but absolutely critical. As AV professionals, we know that the magic of digital signage doesn’t just happen. It’s built from the ground up with the right mounts, cables, media players, and signage management platforms – and of course, an appropriately sized display.

Let’s break down the building blocks using a corporate lobby as our anchor.

Chief mountsDisplay Mounts: The Foundation of Form and Function

In a high-traffic lobby, aesthetics and safety go hand-in-hand. A commercial-grade mount like the Chief Tempo Flat Panel Wall Mount System ensures the display is securely installed, perfectly aligned, and easily serviceable while providing for mounting locations for other components. Whether it’s a single screen or a video wall, choosing the right mount affects not only the visual impact but also long-term maintenance.

Integration Tip: Always consider ADA compliance and future serviceability. Look for mounts with micro-adjustments and quick-release features to simplify installation and upkeep.

Cables & Extenders: The Lifelines of Connectivity

Cables may be out of sight, but they’re never out of mind for integrators. High-quality HDMI, DisplayPort, and power cables – like those from C2G or Kramer – ensure reliable signal transmission and reduce the risk of downtime. Send 4K up to 130ft or 1080p up to 230ft with C2G’s HDBaseT Transmitter and Receiver – pair with CAT6a shielded cables for crystal-clear, reliable AV performance.

Integration Tip: Use proper length shielded cables to limit clutter, while allowing access and avoiding interference in high-density installations.

BrightSign media playerMedia Players: The Content Engines

Media players are the workhorses of digital signage. Devices like the BrightSign XT5 or SpinetiX HMP400 deliver smooth playback, schedule content, and support interactive experiences.

Integration Tip: Opt for players with remote management capabilities and robust security features – especially in corporate environments where IT standards are high.

Signage Management Platforms: The Control Center

A signage deployment is only as good as its management system. Platforms like SpinetiX ARYA or Samsung MagicINFO allow AV pros and IT teams to schedule, monitor, and update content across locations with ease.

Integration Tip: Look for platforms that integrate with existing enterprise systems and offer analytics to measure engagement and performance.

NetgearAV Network Switch: Preconfigured Power

From one display to thousands, properly configured networks allow you to manage and monitor your signage network from your desk. Choosing a switch preconfigured for AV networks, like the Netgear M4250, makes the job even easier.

Integration Tip: Consider adding a POE powered media player and POE capable network switch to limit the number of power connections needed behind the display. PoE++ is becoming the new standard for Audio/Dante-controlled devices, the Netgear M4250 has 1,400 Watts available to future-proof your AV power needs.

Middle AtlanticPower Management: The Silent Protector

Protecting your displays and media players from a devastating power surge is as simple as adding some type of power management system. Solutions from brands like Middle Atlantic or SurgeX offer surge protection, power conditioning, and remote monitoring to keep your signage systems safe and running smoothly.

Integration Tip: Use rack-mounted or inline surge protectors with remote reboot capabilities to minimize service calls and ensure uptime in high-traffic environments

The Unsung Heroes of Impactful Signage

While the display may steal the spotlight, it’s the essentials that make the experience seamless, scalable, and secure. From the moment a visitor steps into the lobby to the time they enter a meeting space, these components work together to deliver a consistent brand experience.

Whether you’re designing a single display or a multi-zone signage network, start with the essentials, and build from there.

Ready to Elevate Your Signage Projects?

Explore Almo’s full range of digital signage solutions, including mounts, cables, controllers, players, and platforms – all backed by expert support and distribution services. Contact your Almo Pro AV rep or Business Development Manager to get started.

Todd Heberlein

Todd Heberlein | CTS, DMC-D-4K, DSCE

Senior BDM – Technical Lead

Supported Manufacturers: Absen and BrightSign

Nick Carnahan

Nick Carnahan | DSCE

BDM – Brand Specialist

Supported Manufacturers: Legrand AVChief, C2G, Da-Lite, Luxul, Middle Atlantic, Vaddio, Wiremold

Eric Olson headshot

Eric Olson​​ | CTS, DSCE

Senior BDM – Technical Lead

Supported Manufacturers: Netgear, LG, Lumens and Atlona

Emerging AV Trends Shaping the Future of Government Facilities

Government facilities are undergoing a technology modernization – and AV technology is at the heart of it. From city halls and courthouses to command centers and public safety offices, agencies are investing in smarter, more secure, and more scalable AV systems to meet the demands of hybrid workforces, citizen engagement, and operational resilience.

At Almo Pro AV, we work in partnership with resellers and integrators to help them stay ahead of the curve. Let’s look at the top technologies shaping the future of public sector AV – and how you can leverage them to grow your business.

  1. AV Over IP: The Backbone of Scalable Government Infrastructure

Kramer kds7mngrAV over IP is rapidly replacing traditional AV distribution in government buildings. It offers flexibility, centralized control, and cost-effective scalability – especially for multi-site deployments and command centers.

Integrator Insight: Agencies are prioritizing TAA-compliant, secure AV-over-IP solutions that integrate with existing IT infrastructure. Almo’s product portfolio includes vetted, standards-based systems ready for federal and SLED environments.

Featured Product: Explore Kramer’s reliable AV over IP solutions, such as the KDS-7-MNGR, for seamless video distribution.

  1. Hybrid-Ready Meeting Spaces

PTZOptics Move 4kVirtual and hybrid meetings are now standard in government operations. Agencies need AV setups that support remote testimony, live streaming, and real-time collaboration with high security and accessibility.

Integrator Insight: Focus on UC platforms with ADA-compliant features, real-time captioning, and EO 14028 alignment. Almo offers training and sales enablement to help you map product features to policy requirements.

Featured Product: PTZOptics Move 4K offers built-in auto-tracking capabilities and comes native with NDI® HX3 for unparalleled performance and versatility.

  1. Digital Signage for Public Messaging and Wayfinding

SpinetiX media playerDigital signage is becoming essential for real-time alerts, multilingual communication, and interactive wayfinding in public buildings. Agencies are replacing static signage with dynamic, remotely managed displays.

Integrator Insight: Offer signage solutions with emergency alert integration and remote content management. Almo’s partners benefit from access to exclusive signage platforms and deployment support.

Featured Product: SpinetiX iBX440 is the digital signage player that makes
video walls accessible to everyone.

  1. Assistive Listening and Accessibility TechListen Technologies

Accessibility is a legal and ethical priority. Agencies are upgrading council chambers and courtrooms with assistive listening systems, captioning, and inclusive interfaces.

Integrator Insight: Almo’s team helps you spec and source ADA-compliant solutions, including induction loops, IR systems, and real-time translation tools.

Featured Product: Auri™, powered by Listen Technologies, is the first Auracast™ broadcast audio-based solution for assistive listening.

  1. Sustainable and Energy-Efficient AVViewSonic ViewBoard

Sustainability is now a procurement priority. Agencies are seeking energy-efficient AV systems, recyclable components, and eco-conscious installation practices.

Integrator Insight: Almo offers EPEAT-certified displays and consults on green AV design to help you meet agency sustainability goals.

Featured Product: The EPEAT Gold-rated 65” ViewBoard series from ViewSonic is made with over 90% post-consumer recycled materials.

Why Almo Pro AV Is the Perfect Public Sector Partner

court roomChoosing the right technology is only part of winning in the public sector. The other part is having a partner who understands the entire procurement and deployment ecosystem – and that’s where Almo Pro AV excels.

✓ Deep Public Sector Expertise

Our dedicated public sector team has decades of experience navigating government buying cycles – from GSA contracts to SLED procurements. We speak the language of contracting officers, compliance reviewers, and IT security leads.

✓ Bid and Compliance Support

We help our partners position themselves competitively in bids by providing:

    • TAA and NDAA compliance documentation
    • RFP-ready technical narratives
    • Grant eligibility guidelines
    • Sales Enablement & Training

command and control centerWe train your sales staff to position secure AV solutions to government buyers, aligning product features with mandates like EO 14028, CISA OT guidance, and directives. Government buyers value reliability and expertise – we show up with both.

✓ Exclusive Product Access

As Christie Digital’s exclusive distribution partner for the Secure Series III, we give you a competitive edge – delivering a high-demand, compliance-ready display that your competitors can’t source through standard channels.

✓ Integration Support

We don’t just ship boxes. We understand each agency’s mission. Our technical specialists consult on system design, ensuring that your deployments align with security policies, accessibility standards, and command-center workflows.

Partner with Almo Pro AV and Lead the Future of Government AV

Public sector AV is evolving fast. Agencies need partners who understand the mission, the mandates, and the technology. With Almo Pro AV, you get more than a distributor – you get a strategic ally.

Let’s build smarter, safer, and more connected government spaces – together.

Contact an Almo Pro AV representative to get started.

Empower Your Corporate Clients with Smart Huddle Spaces: Essential AV Products for Seamless Collaboration

If you’re looking to design and install top-notch huddle spaces, we have everything you need to create the perfect solution for any space and budget, ensuring your corporate clients stay satisfied and return for more. In this blog, we’ll cover the basic principles to foster effective communication and recommend essential AV products for seamless collaboration.

Creating the Perfect Huddle Spaceperfect huddle space elevation

In today’s fast-paced corporate world, having a dedicated spot for quick meetings and brainstorming sessions is essential. But to make these spaces truly effective, they need the right tech solutions to enhance user productivity.

Building the perfect huddle space involves more than just selecting the right products. It’s about creating an environment that fosters collaboration and inclusion for a hybrid workforce.

Here are some tips to help you design an effective huddle space for your clients:

  1. Strategic Placement: Position your display and video conferencing equipment to ensure that everyone in the room has a clear view and can participate fully.
  2. Comfortable Seating: Provide comfortable seating arrangements that encourage engagement and interaction.
  3. Adequate Lighting: Ensure that the space is well-lit to reduce eye strain and create a welcoming atmosphere.
  4. Good Accoustics: Consider soundproofing or use sound-absorbing materials to enhance audio quality and reduce distractions during meetings.
  5. User-Friendly Technology: Choose AV solutions that are easy to use and integrate seamlessly with existing systems.

Essential AV Tech for Collaboration

Huddle spaces come in various configurations and sizes. For an example, check out this flyer featuring a signal flow diagram and elevation drawings prepared by the LinkLab services team for a recent E4 Experience event, where we set up a demo huddle space for attendees to experience firsthand. Now, let’s dive into some of the AV products we offer to elevate any corporate huddle space.

Philips displaysDisplay Solutions

A high-resolution display is the centerpiece of any huddle space. The Philips 55″ Q-Line 4K Ultra HD Display offers stunning visuals and vibrant colors, making it ideal for presentations, video calls, and collaborative work. With its sleek design and advanced features, this display enhances the overall experience and ensures that every detail is visible to all participants. As integrators, you’ll appreciate the ease of installation and the impressive performance this display offers.

Middle Atlantic free standing display mountFree-Standing Mounts

A sturdy and versatile stand or mount is essential for any huddle space setup. The Middle Atlantic Forum Free-Standing Display Stands are designed to support displays ranging from 42″ to 55″. These mounts provide a secure and adjustable platform for your screens, ensuring optimal viewing angles for all participants. Whether you need a floor-to-wall mount or a freestanding option, these products offer flexibility and reliability, making installation a breeze for integrators.

Video Conferencing Solutions

Barco ClickShare Bar ProEffective video conferencing is essential for remote collaboration. The Barco ClickShare Bar Pro is a powerful tool that combines a camera, microphone, and speaker into one compact device. This all-in-one solution simplifies the setup process and delivers high-quality audio and video for clear communication. With features like AI-powered noise cancellation and automatic framing, the ClickShare Video Bar Pro ensures that every meeting runs smoothly, making it a valuable addition to any huddle space.

Power Management

power distribution - rack mountedReliable power management is critical to maintaining uninterrupted operations in your huddle space. The NEXSYS Rackmount PDU from Legrand AV is a horizontal rackmount power solution that offers multi-stage surge protection. This ensures that all your AV equipment is safeguarded against power surges, providing peace of mind and consistent performance. With easy installation and robust protection, it’s a must-have for any huddle space setup.

High-Quality Cables

high speed hdmi cablesQuality cables are the backbone of any AV setup, ensuring clear and stable signal transmission. The CG41364 HDMI cable from Legrand AV’s C2G Plus Series is designed to deliver high-definition video and audio with minimal interference. This cable supports 4K resolution, making it perfect for presentations and video conferencing. Its durable construction and reliable performance make it an excellent choice for connecting your devices, ensuring your clients get the best possible experience.

Conclusion

By following these guidelines, you’ll create huddle spaces that not only meet your clients’ needs but also foster effective collaboration and productivity. A well-equipped huddle space can significantly enhance your corporate clients’ experience, transforming any corner into a hub of innovation and success that meets the demands of modern corporate environments. Satisfied clients lead to a thriving business for you!

Have more questions or want to consult with us about a specific use case? Connect with Exertis Almo’s Collaboration Solutions Category Manager or contact your Sales Representative, and we’ll help you find the perfect solution for your clients’ needs.

Want to know more? Check out one of our other collaboration solution blogs.

Top Outdoor AV Solutions for 2025: A Resellers Guide

As the demand for outdoor audiovisual (AV) solutions continues to grow, resellers and systems integrators need to stay ahead of the curve by offering the latest and most reliable products. Whether it’s for outdoor entertainment, advertising, or public announcements, having the right AV equipment is crucial. In this guide, we’ll explore some of the top outdoor AV solutions for 2025, focusing on displays, audio systems, DVLEDs, kiosks, and mounts.

Outdoor Displays

Peerless-AV 55″ Xtreme™ High Bright Outdoor Display, Gen 4.1

Peerless-AV’s 55″ Xtreme™ High Bright Outdoor Display is designed to withstand the harshest outdoor conditions while delivering stunning visuals. With a brightness level of 2500 nits, this display ensures clear visibility even in direct sunlight. Its weatherproof design protects against rain, snow, and dust, making it ideal for outdoor advertising, digital signage, and entertainment.

Key Features:

  • 2500 nits brightness
  • Weatherproof design (IP68 rated)
  • Anti-reflective and impact-resistant cover glass
  • Operating temperature range: -31°F to 140°F

Peerless-AV Xtreme High Bright outdoor displays

More outdoor displays ⟫Bose Professional S1 Pro+ Wireless PA System

Outdoor Audio

Bose Pro S1 Pro+ Wireless PA System

The Bose Pro S1 Pro+ Wireless PA System is a versatile and portable audio solution perfect for outdoor events. With Bluetooth connectivity, built-in sensors for optimal sound, and a rechargeable battery, this system offers high-quality audio performance in any outdoor setting.

Key Features:

  • Bluetooth streamingElectro-Voice Evolve 50M
  • Rechargeable battery with up to 11 hours of playtime
  • Auto EQ adjusts sound based on placement
  • Lightweight and portable design

JBL Control 85mJBL Control 85M Landscape Speaker: Ideal for blending into outdoor environments while providing excellent sound coverage.

Electro-Voice Evolve 50M Portable Powered Column System: Offers superior sound quality and portability for outdoor events.

Yamaha VS6 Surface Mount Speaker: Durable and weather-resistant, perfect for outdoor installations.Yamaha speakers

Leyard MGS seriesOutdoor DVLED

Planar MGS Series Outdoor LED

Planar’s MGS Series Outdoor LED displays are designed for high-impact outdoor installations. With their robust construction and high brightness levels, these displays are perfect for large-scale outdoor advertising and digital signage.

Key Features:

  • Leyard MGS service and installHigh brightness for visibility in daylight
  • Weather-resistant design
  • Flexible installation options
  • Long lifespan and low maintenance

Outdoor Kiosks and Mounts

Chief Impact Outdoor Kiosk

Legrand kioskThe Chief Impact Outdoor Kiosk by Legrand is a durable and versatile solution for outdoor digital signage and interactive displays. Its sleek design and robust construction make it suitable for various outdoor environments, from parks to shopping centers.

Key Features:

  • Weather-resistant enclosure
  • Easy installation and maintenance
  • Compatible with various display sizes
  • Secure and tamper-proof design

Chief outdoor ceiling mountChief OLC Mounting Kit: Ideal for ceiling and pedestal mounted displays in outdoor settings with varying installation requirements.

Conclusion

As outdoor AV solutions continue to evolve, resellers and integrators must stay informed about the latest products to meet their customers’ needs. The products highlighted in this guide offer reliable performance, durability, and versatility for various outdoor applications. By incorporating these top outdoor AV solutions into your offerings, you can ensure your customers have access to the best technology available in 2025.

Feel free to reach out to your sales representative or an Exertis Almo BDM for more information, or to discuss how these products can enhance your outdoor AV projects.

The Future of Security: Opportunities for Resellers Combining AI-Driven AV Systems and Network Protection

The Security Industry is Booming

One of the most exciting developments in recent years is the integration of artificial intelligence (AI) into security systems. AI not only enhances the capabilities of security solutions but also opens up new opportunities for resellers like you to offer cutting-edge products to your clients. Additionally, the integration of network security with AI-powered AV technology is becoming increasingly crucial in providing comprehensive protection.

To illustrate the potential for growth, check out these numbers. The security industry in North America is experiencing significant growth, with the market size projected to reach $167.12 billion by 2028, growing at a compound annual growth rate (CAGR) of 10.3% from 2021 to 2028. In comparison, the AV systems integration market in North is also expanding rapidly, expected to reach $8.5 billion by 2028, with a CAGR of 12.5% from 2021 to 2028.

The projected growth highlights the immense opportunities for resellers and integrators to capitalize on the increasing demand for advanced security solutions. Let’s explore four key AV product categories where AI integration is making a significant impact:

1. Advanced PTZ Cameras for Surveillance

ceiling mounted Lumens VC-TR40N PTZ camera with facial recognition AIAI-powered surveillance cameras, such as PTZ (Pan-Tilt-Zoom) cameras, are revolutionizing the security landscape. These cameras use AI algorithms for advanced features like facial recognition, motion detection, and automated tracking. For instance, the Lumens VC-TR40N PTZ Camera offers AI-powered human face recognitionLumens VC-TR40N PTZ camera is available in white or black and gesture control, making it easier to track subjects during presentations or conferences. By offering these advanced cameras, you can provide your clients with enhanced security and monitoring capabilities, ensuring they stay ahead in the market.

2. Video Walls for 24/7 Monitoring

Monitors and video walls are essential components of any security system, providing real-time visual feedback and monitoring. AI integration in these displays can enhance their functionality by enabling features like intelligent video analytics and automated alerts. For example, AI-driven video walls can analyze video feeds in real-time, identifying potential security threats and alerting operators immediately. Philips X-Line 6000 Series video wall displaysThis not only improves the efficiency of security operations but also reduces the workload on human operators. You can leverage these advanced displays to offer more comprehensive security solutions to your clients.

The Philips X-Line Videowall display is designed for 24/7 operation and can be customized to fit all your content needs. View content from multiple sources in real-time with enhanced picture quality.

3. Secure Networked AV

Netgear managed switchesNetworked AV solutions play a crucial role in managing multiple video feeds in a security system. The NETGEAR AV Line of M4250 managed network switches, including the GSM4212PX and GSM4248UX-100NAS, were built or the growing AV over IP market.

With AI integration, networked systems can now offer smarter routing and management of video signals. AI-powered networked AV solutions can automatically prioritize video feeds based on the level of detected activity, ensuring that critical events are always in focus. This intelligent management of video feeds enhances the overall effectiveness of security systems. By incorporating AI-enabled networked AV solutions into your offerings, you can provide more efficient and responsive security solutions.

4. Connectors and AV Furniture

C2G performance series cablesConnectors might seem like a small part of the puzzle, but they are vital for ensuring seamless integration and communication between different components of a security system. By integrating high speed cables, like the C2G Performance Series, in this solution, you can create a robust and efficient security workflow. These cables ensure high-quality video and audio transmission, making them ideal for high-resolution surveillance and monitoring applications. This setup not only enhances security monitoring but also provides flexibility and scalability for future expansions.

Middle Atlantic command control consolesAdditionally, incorporating AV furniture like the Middle Atlantic Visionline 24/7 Desk Consoles can significantly improve the functionality and ergonomics of your security operations. These consoles are designed for continuous use in mission-critical control rooms, offering robust cable management, integration for active equipment, and class-leading industrial design.

Conclusion

AI integration in security systems is not just a trend; it’s a game-changer for the Pro AV industry. By offering AI-powered surveillance cameras, intelligent monitors and video walls, smart networked AV solutions, and advanced connectors, you can provide your clients with state-of-the-art security solutions. These innovations not only enhance security but also open up new business opportunities. Stay ahead of the competition by embracing AI in your product offerings and delivering unparalleled value to your clients.

For more information, a quote, or consultation on AI-integrated security products, visit Exertis Almo.

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