by Jim Nista | Nov 26, 2018 | Digital Signage, Pro Displays, Retail, Video Walls
I was recently asked my opinion on guiding principles for content prepared for close-up viewing versus long distance. My immediate response was that there was a category missing there. The Almo Content Design team looks at viewing distance as three different categories, not two. We design for 3 feet/1 meter for close up viewing screens, such as wayfinders, 10 feet/3 meters on informational screens and greater than that for retail/outdoor.
The “10-Foot Rule” demands legibility and clarity to ensure content at a distance is delivered accurately within the moments it takes for a simple glance. When my team works on informational screens such as menu boards or employee communication screens this is an important consideration that will drive font and icon sizing, color contrast and animation principles. We are careful to use timelines instead of cramming the screen with too much at once. In fact, our mantra is “less is always more when it comes to design on informational screens.”
When you’re working on content for touchscreens, design principles follow mobile app design guidelines. Consistency within the overall user interface (UI) becomes extremely important. Every day we all interact with a touch screen UI that breaks consistency rules. For example, an ATM where the “OK” button changes location from prompt to prompt not only confuses the viewer, it slows the interaction.
For larger screens, especially outdoor, the rule tightens. The message must be legible, of course, but more importantly it must be concise. The “5-Second Rule” isn’t really five seconds anymore – it’s less. Color, contrast and concise messaging become key.
Do you have any “rules” you follow when determining your digital signage designs?
Leave me a comment and let’s start a conversation. And stay tuned for more of my expert advice as I come back each month with a brief thought on a single aspect of digital signage.
by Guest Blogger | Dec 8, 2017 | Pro Displays, Video Walls
by LG Commercial Display
It’s only fitting that the world’s largest shopping mall should have the world’s largest LG OLED video wall.
The mall is the Dubai Mall, the city’s shining landmark. Home to 1200 shops, the multi-million-dollar mall contains the area of 50 football fields filled with rows upon rows of opulent spaces and stores.
The Dubai Mall also hosts the world’s largest acrylic panel aquarium, the Dubai Aquarium and Underwater Zoo, which is 107.8 ft. wide x 27.2 ft. high x 29.5 in. thick, and weighs 245 tons.
Sitting atop the aquarium is the world’s largest LG OLED video wall, and it has officially received three Guinness World Record titles. Thanks to the partnership with LG, the screen has set the record for being the world’s largest high definition video wall, the world’s largest OLED screen, and the world’s highest resolution video wall.
The LG OLED video wall has 820 ultra-thin 55-inch panels and 1.7 billion pixels that emit their own light; no backlighting required. Taking advantage of LG OLED’s flexibility, the mammoth video wall is also beautifully curved, mimicking the curve of the aquarium below it.
Now imagine LG OLED at a mall near you.
Have a look at the triple record maker in action.
by Corinne Furmanek O’Rawe | Apr 10, 2017 | Digital Signage, Pro Displays, Video Walls
When we live on the east coast, the spring thaw sends thoughts of basking in the summer sun at a lake front cottage.
And then it hits you! THINK THIN! Who wouldn’t want to be the thinnest model ever?
You don’t need to go on a stringent diet or work out to the point of exhaustion. LG can help! That’s right; LG has released its futuristic “wallpaper” OLED TV – Their thinnest model ever! This panel is so thin and light, you can literally attach the screen directly to the wall. Making it seem more like a framed painting than cutting-edge OLED technology, this is first-of-its-kind design.
Most models sold today require a backlight, but not LG OLED TVs. LG OLED TVs have complete control over their pixels. Meaning they can be turned on or off to achieve truly perfect black levels with zero light bleed. This gives shadows more depth and makes colors feel like they’re leaping off the screen.
This version of the LG OLED Wallpaper is specifically for commercial display applications and it’s in a 55″ form-factor that weighs less than 13 pounds and has a depth that is just 3.65 millimeters (0.14 inches). Yes, you read that right – barely more than 1/10th of an inch.
LG OLED technology uses self-lighting pixels for exact control of image brightness and quality, and with no separate light source the technology is extremely lightweight, thin and flexible
Rave Publications highlighted the new LG OLED Wallpaper Display in a recent article written by Gary Kayye, highlighting the best new products at 2016 Digital Signage Expo.
“The Wallpaper display can be mounted either vertically or horizontally for a customizable display design. Ultra-slim mounting brackets with a magnetic mat create a truly seamless design that becomes one with the wall. Electronic components are housed in a separate control box connected to the display with a 2-meter (6-1/2-foot) cable.”
So if you are looking for a solution with perfect color, a wide viewing angle, and clear viewing images, check out the LG 55EJ5C. And, with easy installation and video wall tiling options, it can be hung on the wall with dedicated slim brackets for video wall usage; providing you more time to spend basking in the sun at that lakeside cottage.
by Patricia Murkowski | Aug 22, 2016 | Digital Signage, Video Walls
Being in the Pro Av arena for 10 years there is really not much that I haven’t seen. You would think by now I wouldn’t be the person walking behind a LCD panel in a store or restaurant to see what mount is being used or what type of ceiling accessory it has…..well, you would be wrong! Yes, I am still that person! Just yesterday I received a text message with a picture from my niece while she was at Petco Stadium watching the Padres vs Diamondbacks game, instead of commenting on her experience my first response was “I love that stadium! I was part of their original AV renovation project in the early 2000’s”! Again, I am that person.
With that said, while there is not much in the AV arena I haven’t seen, there is still a TON that impresses me! Living in Chicago I have access to some of the most historic arenas and stadiums equipped with the best AV systems money can buy. Last month I had the privilege of going to the United Center to see Adele perform live. While I’ve been to the United Center numerous times over the last year, no other experience compared to this for me. I walk through the doors on July 13th and see the 35’ x 9’ curved video wall with no other than, yes, you guessed it, Adele! I was smiling from ear to ear and most definitely felt like a newbie in the AV industry. I am a huge fan. =)
As with many sporting events and concerts, signage was everywhere! Visitors of the United Center can see 64, 42 inch flat panel displays throughout the 100 level concourses, not to mention LED boards inside each of the four main gate entrances.
I feel very lucky to be part of a great industry like Pro Av! I get to help clients spec in products that enhance their customers experience in many different vertical markets. On July 13th I was just a patron benefiting from a truly immersive fan experience thanks to innovative, Pro Av solutions.
by Todd Heberlein | Aug 8, 2016 | Video Walls
One of my favorite things to design has always been video walls. I love the flexibility they offer. I’ve “worked” on a variety of projects: A basic 2×2 with a single input source, a multi-sized display wall that was shaped to mimic the LA skyline, to a 90+ unit monstrosity with hundreds of input sources. (Notice that “worked” is in quotes) Working for an audio visual equipment supplier, I’ve had the opportunity to partner with various integrators, but have rarely had the opportunity to get my hands dirty. Coming from a background in construction, I always loved the feeling of building something and felt a bit jealous of the installers who got to see the end result first-hand. Sure, living vicariously through shared images is marginally enjoyable, but it’s tough to fully appreciate the work or satisfaction that comes from creating something on your own.
Recently that changed. During Almo’s booth setup at Infocomm, I was finally able to get a little more of the installation experience, and I was in for a rude awakening. The design was put together by Brian Rhatigan, another BDM with Almo, but it was up to me to bring it to life. I was actually excited. In the past, I’d helped on a few basic walls for trade shows, but they’ve always been relatively straight forward, with few or no surprises. Not this one. This one was in the shape of a pinwheel, and I really had no idea where to start. We had sketched out a basic design, with a few measurements based on the mount we were using (Peerless DS-VWM770). The measurements were based on a spec sheet, since the mount was recently released, and I had never even seen it before. I was still excited….but now with a hint of trepidation. I didn’t think it would be too big of a problem with all the adjustment knobs, etc. that come on the mount. I figured I’d knock it out in a couple of hours, tops. WRONG! Even with all of the adjustability, the entire project took the better part of a day to complete…for 4 measly displays.
It goes to show that no matter how good products are (this mount was awesome for this project), there is no replacement for experience. The good thing is, I came away with a better appreciation of what an installer can go through…and more than ready to get back behind my desk where I belong.
