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by | Nov 29, 2017

Interview with Shari Sentlowitz 

Senior Manager New Product Launch
Samsung Business

On October 3, Almo Pro A/V hosted its final E4 AV Tour of the year in Irvine, CA.  It was a great location to wrap up our year-long traveling training and networking event, which also stopped in Chicago, San Jose and New York in 2017.

QUIZ: The first FIVE to respond win a $5 Starbucks gift card!

How well do you know Almo Pro A/V? Answer this question in the comments.

The VERY FIRST Almo Pro A/V E4 AV Tour took place in New York City in December of what year?

  1. 2008
  2. 2009
  3. 2010
  4. 2011

Almo has a growing number of channel partners on the west coast so it is only appropriate that we held TWO E4s in the Cali area this year.

We’ve hosted tens of thousands of industry professionals at our E4 events over the years. We’ve also issued hundreds upon hundreds of InfoComm (AVIXA) Renewal Units during E4! E4 day is a whirlwind of educational sessions, hands-on workshops and an exhibit hall filled with the newest products from 40+ of the top manufacturers in the industry. No doubt, it is an energy-filled day that can easily change the course of a reseller or integrator’s career for the better. Permanently.

This is how a Pro AV Princess starts her day!


Side note: I was given the nickname by some of my dealer partners a few years back and the name just stuck! So I just make the best of it, using my magical powers to give resellers and integrators the best products, pricing and promotions available!

One of the major highlights of our 2017 tour has been the Samsung Experience Showcase. If you haven’t had the opportunity to experience the Experience, let me tell you, it’s a mini trade show on its own. The Samsung team sets up a tent in a separate space within the same venue as our E4. This area is filled with the latest Samsung displays and other products, all of which are in use.

From there…you know what? Rather than having me go on about the Samsung Experience, I’ll let Shari Sentlowitz, senior manager new product launch, Samsung Business give you the details:



Why does Samsung like to participate in the Almo E4 AV Tour?

Let me start by saying, we LOVE the Almo E4 AV Tour. This event gives us the opportunity to meet with our channel partners near and far, and introduce them to all the great things about Samsung signage. It also gives us a forum to meet with the channel partners we do regular business with to show some of the latest and greatest technology in our lineup at an event that is both exclusive and comfortable.



Thank you! So tell me about the Samsung Experience Showcase.

So the Samsung Experience Showcase featured 12 of our newest displays. It was great to introduce our NEW QH55H, the first commercial QLED display of its kind that delivers exceptional picture quality through quantum dot composition.

We included our full HD lineup, including our new DC49H cost-effective SMART signage for a range of business needs. This line was introduced about a month ago – it’s an entry level digital signage display.

We also had the PM43H displays on hand. This is a premium full HD series, which is built to handle any business need with 24/7 durability. In addition, we showed different types of LCD video wall options ranging from a 1.7mm bezel for a slim depth to a 5.5mm bezel for a range of options. And we showed the first SMART LED video wall signage for indoors with high dynamic range technology.

To view a video of Shari walking around the Samsung Experience Showcase, click here.



So what’s the buzz at Samsung right now?

Something you’re going to hear a lot about from Samsung is huddle spaces! In about 30 days, you’ll see some great opportunities to outfit and modernize the workplace a little differently than what you’ve seen in the past. In the very near future, we’ll have some great huddle space packages to share with you.

If you missed the Samsung Experience Showcase, it’s ok…because it will be back on the tour in 2018! Stay tuned for Spring 2018 E4 AV Tour dates and locations, which will be announced soon!

In the meantime, if you need more information about any of the Samsung displays available through Almo Pro A/V, please reach out to me at [email protected]!

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